Perfect Clothing in Front of a Camera
Not everything that looks good in reality is well received in front of a camera. An outfit in which you look great can, for example, make you pale and colorless in a recording. Or it just looks like a contourless surface in the picture. When things get really bad, wrong clothing can even cause really annoying picture effects. All this reduces the overall impression of you as a person. Fortunately, it’s easy to avoid if you pay attention to a few simple things.
So what to wear in front of the camera?
In order for you to make the most of your shots, I have put together the seven most important tips you should pay attention to when choosing your clothes for the video shoot. So you don’t just look really good in front of the mirror in your outfit, but also later on the video screen!
1. the feel-good factor
The most important ingredient for a good charisma is and remains yourself. Your clothes should give you a relaxed and authentic feeling. That means, first of all, it has to fit you and you have to feel comfortable in it. So it’s more of a favorite part where you’ve already had some “good performances” than something new, where you still feel strange and stiff. Of course, it should sit well and you should be able to move well in it.
2. custom suits and clothing
Appropriate clothing means: suitable for the content and the target group of the video. A video is like an encounter. Make it clear to yourself that you are speaking to a counterpart. Who is that and what is your “meeting” about?
As an orientation, you can perhaps imagine a customer appointment. How do you dress for it? Rather casual, in business look or fashionably styled? Make your date with the camera important. By the way, this also includes washing things fresh beforehand and ironing them if necessary. Even if your eye may hardly notice a few wrinkles – the camera will do it for sure. Custom suits NYC for bespoke clothing is the ideal solution since everything will be fit to your personal appearance.
3. simplicity wins
Choose discreet clothes that accentuate your face. Finally, keep the clothes in the background. (Unless your videos are about fashion advice by chance, of course, that’s something else…!) Striking patterns, imprints or accessories can easily distract the viewer from the main event (namely what you have to say). The same applies to any clothing with many details: several layers, colorful buttons, bows or too much material mix have a slightly irritating effect. Beware also of dangling (possibly ringing) jewelry.
Especially for color, it is true that it often appears differently via the camera than in real. A rule of thumb is: Not too colorful, in case of doubt rather choose something monochrome. Full tones are available to almost everyone and come across well on the computer screen. There can be difficulties with very bright colors, especially with bright red.
Caution: Warm colors like red also tend to radiate onto less dominant colors. For example, a red cloth can give the white blouse a pink sheen. You should definitely avoid all small patterns: small checks, narrow stripes, herringbones or dots. These can create a flickering effect in the shot, which is very annoying.
The camera amplifies contrasts. Therefore, brilliant white and pure black are especially problematic. White (or other very bright colors) easily overtax the exposure spectrum of the camera – it adjusts to the brightness and everything else appears too dark. Black or all very dark colors easily lose their drawing in the shot and can also make the skin tone pale. Therefore, if you are not an absolute master of lighting, avoid pure white or black parts.
6. the mortal sin
The nightmare of every camera is anything that flashes. Flashing reflexes confuse the lighting settings and distract extremely. So take care of everything shiny. This applies not only to jewelry, buttons and metallic shimmering fabrics. Glasses can also reflect. So if you wear glasses when you turn them, they should definitely be anti-reflective. (In addition, people do not see your eyes correctly, which is a pity.)
By the way, the “Nothing Shiny” rule also applies to make-up: glittering eyeshadows or lip gloss quickly appear exaggeratedly “shiny” via the camera.
7. with skin and hair
Also, the skin should not shine of course. Headlights make you sweat – so always have paper towels or a towel ready for dabbing. The classic way to effectively counteract shiny skin is, of course, face powder. (Yes, this also applies to men!) Small “weak points” are more noticeable via the camera. Therefore you should cover skin impurities with make-up and (as a man) shave fresh.
It is best to wash your hair as soon as possible before use because it looks slightly greasier in front of the camera than it is. Apart from that, the main thing about hair is that it stays where it is during the shot. Flying hair is extremely disturbing not only in shots in front of a green screen. Hairspray does a good job here. Also, make sure that the hair does not cover anything of your face.
One last tip
Even if you think you’ve noticed everything: Every untested outfit is best tested with a test shot. Not only check the image on the camera monitor but actually check it in large format on the computer screen! Because this is how the video will be seen later. This saves you from unpleasant surprises – and you can shoot safely and relaxed.
Combining Custom Clothing
A wardrobe full of your favorite pieces that can all be combined in a variety of ways and immediately make beautiful outfits possible for any occasion. Whether for the office, the playground or if you spontaneously have an appointment with friends for the theatre or in a restaurant.
That sounds great! But you think that’s impossible!? It’s possible – if you take a few tips to heart, are willing to rethink and regularly take a few minutes for your wardrobe.
“How can I combine THIS?”
Exactly that is the question no. 1 of my customers in style consulting. Fearing to combine something wrong, you always wear the same looks and get bored with time. Usually, only 20 – 30 % of the clothes are worn, because the combination possibility and the necessary knowledge are simply missing.
You too can become a clothing combination pro
As a fashion expert, combining is in my blood. I enjoy experimenting with new combinations. Which criteria I combine is not always explainable, because it is often a gut feeling. Especially the style breaks – the unexpected – make a look something special. And of course, there are a few “insider tips” and rules on how to combine RIGHT.
I would like to share my most important tips with you today. This requires a little practice – but you will immediately notice how inspiration comes about.
My 5 tips for combining
1. do you know your wardrobe
You need to know your own wardrobe inside out. Therefore it is necessary to carry out a wardrobe check twice a year. Because only if you know what you have, you know what is missing and can buy with brains. TEST: Take a piece of paper and try to list all the garments you own. I can do this with a few exceptions. During the wardrobe check, you can also try out new looks and capture them photographically. Make a Selfie in front of the mirror or put the outfit and accessories on the floor. Develop your own LOOK-BOOK – so nothing is forgotten!
2. create a good basic wardrobe
The majority of your wardrobe should consist of plain, plain clothes in basic colors. For example dark blue pants, a white blouse, perfectly fitting blue jeans, a simple dress in dark blue or black. Due to their simplicity, these garments do not set a rigid style! And that is important to combine them in a versatile way. With cleverly selected accessories and other garments, you can create outfits for different occasions.
By the way, there are NOT general must-haves! It varies from person to person and depending on the style type individually. Not everyone fits a classic blazer or a sheath dress. Search for suitable alternatives. This could be, for example, a casual jersey blazer and a swinging A-line dress. It’s always about YOUR personal must-haves in the dresser!
Which garments form a great basis for you? In which clothes do you always feel comfortable? What are your occasions? The answers give you important hints on your basics.
Below I have created outfits with a white blouse on the base. Other accessories, jackets, and shoes, create 3 looks for very different occasions.
3. your color concept for combination
Your wardrobe should consist of 4 – 6 basic colors and selected accent colors (spots of color). Your accent colors are ideal – your WOW colors. So colors that look perfect on you. And basic colors form the BASIS for your wardrobe. These are achromatic colors such as white, black and grey, as well as neutral colors such as dark blue and beige. These colors can be flexibly combined with each other and with all your accent colors.
The following is an example of a customer’s color concept: It consists of the basic colors “navy blue, grey, white and taupe”. The two-color families “Pink/Rose” and “Petrol/Mint” in its gradations form the accents.
4. know your figure type and the optimal cuts
In order to create a wardrobe that can be combined in many ways, the cut or shape of your clothing should fit you perfectly. Your individual figure plays the leading role here. The dress cut should emphasize your strengths. Do you have a nice narrow waist? Then wear waisted dresses and blazers and, for example, skirts at waist level. Clothes that are short and boxy and hide your waist may be fashionable – you will never really feel comfortable in it. So it will be more of a wardrobe keeper than a combination talent in your wardrobe.
The silhouette is therefore individual and depends on the figure type. However, there is a RULE that you can follow: Far to narrow – narrow to wide. This means that if you wear wide trousers, the top should be cut narrowly and vice versa. This creates a nice balance and gives the outfit a good shape.
5. patterns bring variety
The number of patterned garments in your wardrobe should not be too large. Because you can combine patterned garments with each other less versatilely than monochrome garments. Nevertheless, patterns bring variety and can create a color bridge (color connection) to the rest of the outfit. It is important that the colors in the pattern match your wardrobe color concept (see point 3).